Find the right office
Help customers find Global Benefits office locations through a simple conversation.
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Insurance answers,
CUSTOMER STORY · INSURANCE
Global Benefits Georgia
Insurance answers,
right inside the app.
Global Benefits Georgia is working with Briano to bring conversational support into its mobile app. The CX Agent helps make approved insurance information easier to find, with a clear route to human support when customers need it.
Explore the experience
BUILT AROUND EVERYDAY QUESTIONSA clearer route to support.
- Product
- Briano CX Agent ↗
- Channel
- Mobile app
- Industry
- Insurance
THE STARTING POINT
Everyday questions deserve a straightforward answer.
Finding an office address, understanding insurance limits, or reaching an operator should feel simple.
Global Benefits prioritised a focused first release of its AI assistant, bringing answers to common questions into the app customers already use.
THE INITIAL EXPERIENCE
Three practical starting points.
Understand insurance information
Explain individual health insurance limits using content prepared and approved by Global Benefits.
Reach human support
Provide the right contact number and clear instructions for speaking with an operator.
KNOWLEDGE & VOICE
Built around Global Benefits’ knowledge and voice.
The assistant’s knowledge base draws on Global Benefits’ own information and materials. Its tone of voice was reviewed and accepted by the Global Benefits team, helping shape a consistent experience across conversations.
Through Briano Studio, the team can review and maintain the information the agent uses as products, services, and procedures change.
THE WAY FORWARD
A focused beginning,
with room to grow.
The project starts with a defined set of customer questions. Further workflows and integrations can be introduced as Global Benefits’ needs evolve.
This approach gives the team a clear starting point: useful answers, approved information, and an accessible path to human support.
BRIANO CX AGENT
Bring your customer knowledge
into the conversation.
See how Briano CX Agent can help customers navigate your products and services.